Now that we’ve Punk’d CNN and helped TV and movie Ashton Kutcher reach a million followers first on Twitter, maybe it’s time for a purely online celebrity to do something like this.
See, people can always say Ashton’s case is different because, well, he’s a celebrity, though it amazes me how some people can’t see how big a victory this is for the Web. We’re talking New Media going toe-to-toe with Old Media, because the final stretch saw CNN pulling all the stops with its TV appeals, which Ashton countered via live video streaming on UStream.TV. It doesn’t get more dramatic than that.
So how about a Filipino online celebrity doing something like this? I’d root for HappySlip against Philippine media giants
The problem with Old Media is that they want to turn New Media into old news. Whatever you might personally feel about Ashton, this is the day New Media took on Old Media — and won.